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INFO 🧨️
Jessica Shriftman is currently a freelance creative director with 16 years of experience in ad agency and startup advertising. Her background lies in art direction, strategy, brand identity and creative direction spanning the gamut of concept to content. She’s known in the industry for delivering thought-provoking ideas that explode brands into pop culture - garnering press and transforming sales.
She was selected three times for Business Insider’s list of The Most Creative People In Advertising and was named a Next Creative Leader and Female Frontier by Campaign US. Jessica’s work has received accolades from Emmy nominations to Cannes lions and D&AD pencils.
Past Full-Time
Billie | 2019 - 2022 | Creative Director of Brand
Wieden + Kennedy NY | 2014 - 2019 | Art Director + ACD
BBH NY | 2009 - 2012 | Art Director
Droga5 | 2008 - 2009 | Art Director
Freelance
Apple
Roblox
Wieden + Kennedy Portland
RGA
72 and Sunny
Johannes Leonardo
Grey
Joan
Clients + Projects
Billie | OkCupid | Delta | Equinox Gyms | Johnnie Walker | Clinique | Diet Coke | Sprite | Vaseline | Google Chrome | Samsung | Facebook | Honda | Jansport | NYC Rescue Mission | Bud Light | British Airways | Union Square Travel Agency: Cannabis Store | Eva NYC Haircare | Crocs | Roblox | eBay | Google Bard | Apple
Accolades
Selected as One Club + 3% Movement Next Creative Leader link
Selected as a Campaign US female frontier awards link
Business Insider 35 rising stars of Madison Avenue who are revolutionizing advertising link
Business Insider 30 Most Creative People In Advertising Under 30, Ranked #19 link
Business Insider 30 Most Creative People In Advertising Under 30, Ranked #2 link
D&AD graphite | Art Direction | OKCupid | DTF
D&AD wood | Outdoor Advertising | OKCupid | DTF
D&AD wood | Craft for Advertising | OKCupid | DTF
D&AD wood | Craft for Advertising | Delta | Airport codes
D&AD wood | Branded Content | Equinox | LGBTQAlphabet
D&AD shortlist | Casting | Billie | Think of a Woman
D&AD In Book | Underheard in NY
D&AD In Book | American Apparel
Cannes Lion Bronze | Best Use of Social Media | Underheard in NY
Cannes Lion Bronze | Charity/Non-Profit | Underheard in NY
Cannes Shortlist | Interactive Video | Clinique | Play With Pop
Cannes Shortlist | Direct Lion | Underheard
Cannes Shortlist | Promo & Activation | Underheard
Cannes Shortlist | Websites as a Product/Service | Clinique | Play With Pop
Emmy Nomination | Best Commercial | Google Chrome | Jess Time
AICP Award | Performance/Dialogue | Google Chrome | Jess Time
AICP Award Shortlist | Copywriting | Google Chrome | Jess Time
Webby Nomination | Online Commercials | Google Chrome | Coffee
One Show Silver | Interactive | Non-Profit | Underheard
One Show Merit | Innovation in Advertising | Underheard
One Show Merit | Mobile | Underheard in NY
One Show Merit | Consumer TV: Merit | Google Chrome | Coffee
One Show Merit | Brand Side Social Impact | Billie | Think of a Woman
One Show Merit | Fusion | Billie | Think of a Woman
Clio Gold | Content and Contact | Underheard
Clio Gold | Interactive | Underheard
Clio Shortlist | Innovative Media | Underheard
Art Directors Club Finalist | Media Innovation | Underheard
Published in Creative Review | Underheard
Work referenced on Jimmy Fallon | Underheard
Work referenced on Jimmy Fallon | Billie | Blué
Addy Silver | American Apparel
Young Gun of the Month
Young Gun Finalist | Digital | Underheard in NY
Adweek | Craft of the year 2019 | OkCupid
Adweek | Best campaign of 2017 | Delta Dating Wall
Contact
Jessica.Shriftman@gmail.com
Currently available for freelance and public speaking
Hiiiiiiiiiiii. Thanks so much for coming and happy scrolling. Please do come back again soon. Lots of love, Jess ❤️ Oh wait. You’re still here?? Maybe I should tell you a little bit more about me? OK. So, this is highly controversial but I recently discovered that I bite my string cheese. Should we be concerned? 🧀 I feel the most alive when... I’m sprinkling Trader Joe’s chili lime seasoning on things 💥️ I have a twin brother. No, it’s impossible to be identical 👯 My dog’s name is Denver. I think this is a pretty cool name. Except when we’re in Colorado 🐶 Wow you’ve made it this far. I’m blushing. Will you accept this rose? 🌹
OKCUPID: DTF🌹️
Our 'dating deserves better' campaign subverts the blunt acronym DTF (*Down To Fuck*) to show the substance of OKCUPID users.
Results: 30% growth in the brand’s social audience + 25% increase in new users. 1 billion earned media impressions.
Photography by: Maurizio and Pierpaolo
Awards and Acknowledgements
'18 D&AD graphite | Art Direction
'18 D&AD wood | Outdoor Advertising
'18 D&AD wood | Craft for Advertising
Fast Company - Advertising execs pick their favorite ads of 2018
Business Insider - The 10 best ads of 2018
It's Nice That - Review of the Year 2018: Top 100 most read
AdWeek - The 25 Best Ads of 2018
BILLIE:
THINK OF A WOMAN 💋️
On International Women's Day, while other female empowerment brands were celebrating the achievements of women, we challenged the word WOMEN entirely. The film uncovers the biases we’ve all been programmed to believe.
Results: 2 million social media impressions, 1 billion media impressions
Directed by:
Quinn Wilson
